Citric acid is a builder that can also be found in a wide array of household products including laundry detergents, shampoos and cleaners. Of course, citric acid is also found in citrus fruits, such as oranges, lemons and limes. We use it to make a product formula clean better by affecting the molecules in the formula so they work together better. Citric acid can also be used as a pH adjuster that alters the pH of a product to improve stability. Every formula has an optimum pH to make it work best. For example, a formula that’s more acidic works better for soap scum removal. Its opposite, a formula that’s more alkaline, might be more effective as a carpet cleaner. We use pH adjusters to make sure we achieve the best pH for a particular job. Also, the pH of a formula can affect how long it lasts within a container – for example limiting its tendency to corrode a can, container or dispenser. We also sometimes use citric acid as a cleaning agent that removes hard water deposits, or as a chelator.

Sodium bicarbonate is the salt that's commonly called baking soda, and has many uses from cooking to medicines. As a foaming agent, we use sodium bicarbonate to help a product create a foamy consistency.

Sodium carbonate is a pH adjuster that can also be found in bath, skin and hair products. It alters the pH of a product to improve stability over time. Every formula has an optimum pH to make it work best. For example, a formula that’s more acidic works better for soap scum removal. Its opposite, a formula that’s more alkaline, might be more effective as a carpet cleaner. We use pH adjusters to make sure we achieve the best pH for a particular job. Also, the pH of a formula can affect how long it lasts within a container – for example limiting its tendency to corrode a can, container or dispenser. Sodium carbonate can also be used as a builder that makes a product formula clean better by affecting the molecules in the formula so they work together better.

Sodium C14-16 olefin sulfonate is a cleaning agent, or "surfactant," that can also be found in shampoos, shower products and cleaners. We use it in our products to remove dirt and deposits by surrounding dirt particles to loosen them from the surface they're attached to, so they can be rinsed away.

The details for this fragrance will be added shortly! Please check back soon.

Silica is a thickener that can also be found in a wide variety of cosmetics and personal care products. It is also called "silicon dioxide." In our products, we use silica to help a product maintain a gel-like texture. In certain products, it also works as anti-settling agent by preventing particles from precipitating out.

FD&C Blue 1 is a colorant, or dye. We add dyes to products for a variety of reasons including helping you see where you applied the product, when a product is used up, or for aesthetic reasons. This dye is available from multiple suppliers, which are responsible for its contents.