Provides a liquid base for a product.

Sodium Tallowate is a cleaning agent, or "surfactant," that is typically used in the synthesis of compounds. We use it in our products to remove dirt and deposits by surrounding dirt particles to loosen them from the surface they're attached to, so they can be rinsed away.

PEG-100 is a moisturizer that be can be found in body lotions and facial creams. As a moisturizer in our products, it helps prevent a product or surface, like leather, from drying out by helping it retain moisture. This makes it softer and more pliable.

Stearic acid is an emulsifier and a type of fatty acid that occurs naturally in some foods; others are oleic acid, lauric acid, myristic acid and palmitic acid. In cosmetics and personal care products, these fatty acids are used in cleansing creams, soaps and pastes. We use stearic acid in our products to help bind ingredients together and keep a formula from separating. Over time, it is possible for formulas in a product to separate. We add emulsifiers to our products where needed to ensure that products provide the same performance use after use.

Carnauba wax is a naturally derived film former that can also be found in cosmetics and skin care products. It creates a protective coating or shine on a surface. Carnauba wax comes from the carnauba palm tree – it forms on the leaves of the palm to protect the leaves from heat and keep their moisture from evaporating. In our products, it adds shine and protection when applied to a surface.

Sodium carbonate is a pH adjuster that can also be found in bath, skin and hair products. It alters the pH of a product to improve stability over time. Every formula has an optimum pH to make it work best. For example, a formula that’s more acidic works better for soap scum removal. Its opposite, a formula that’s more alkaline, might be more effective as a carpet cleaner. We use pH adjusters to make sure we achieve the best pH for a particular job. Also, the pH of a formula can affect how long it lasts within a container – for example limiting its tendency to corrode a can, container or dispenser. Sodium carbonate can also be used as a builder that makes a product formula clean better by affecting the molecules in the formula so they work together better.

Glycerin is a moisturizer that can also be found in personal care products such as skin lotion. It works by drawing water in and forming a barrier on a surface to help retain moisture. We use glycerin in products to prevent the product from drying out and breaking apart.

Lanolin is a moisturizer that can be found in hand lotions and moisturizing products. As a moisturizer in our products, it helps prevent a product or surface, like leather, from drying out by helping it retain moisture. This makes it softer and more pliable.

Benzisothiazolinone is a preservative. It helps maintain product quality and performance over time. Some people raise concerns about preservatives, because a small number of individuals have allergies to them just as some people have allergies to nuts or bees. But preservatives play a very important role in food, cosmetics and household products. Without preservatives, many products would not last more than a week or two before being contaminated by bacteria, mold or yeast. So, we feel the best choice is to add preservatives in the smallest effective quantity to protect our products, but to list these preservatives in our formulas so that those with allergies in the family can make informed choices.